Why should I brand my website?
Branding your website is an essential part of running a business. A well-branded website can help establish trust and credibility with your customers, communicate effectively, build authority, promote your brand, and guide decisions 1. A good website should clearly communicate brand messaging right from the start of the experience 1. By creating a website that is consistent with your brand identity, you can control the way visitors interact with your brand and how they purchase your products 1.
